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Commercial Mix Analytics: Measurement Evolved
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Evolving Beyond MMM and MTA with Unified Commercial Decisioning
January 14, 2021
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So Many Goals, So Little Time: Identifying the Right Measurements of Success
December 21, 2020
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Analytic Partners Joins Amazon Advertising Measurement Program as Selected Provider
December 16, 2020
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Analytic Partners and Adweek: Growth in the Face of Disruption
December 7, 2020
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Talking Long Term: How Today’s Consumer Behavior Changes will Affect the Future
December 3, 2020
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Black Friday Outlook: Brands Should Focus on Messaging Amidst Exceptional Circumstances
November 20, 2020
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Stop the Insanity! Move your Measurement Beyond Multi-touch Attribution
November 11, 2020
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A Taste of Mark Ritson’s Smorgasbord: Long Term vs Short Term
November 4, 2020
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