Gartner® Recognizes Analytic Partners as a Leader

In their first-ever Magic Quadrant for Marketing Mix Modeling (MMM) Solutions, Gartner positioned Analytic Partners as a Leader – both furthest in Completeness of Vision and highest in Ability to Execute.

• Understand the latest industry trends and considerations for brands looking to elevate their measurement programs beyond MMM and Multi-Touch Attribution (MTA)
• Discover how today’s top providers are competitively positioned, and their ability to deliver on what brands need to succeed
• Compare an MMM provider’s strengths and challenges to your specific business needs

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.

Gartner, Critical Capabilities for Marketing Mix Modeling Solutions, David Walters, Matt Wakeman, Weicong Zhao, Joseph Enever, November 20, 2024

Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s Research & Advisory organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.