Turning Data into Commercial Decisioning

Adaptive marketing analytics incorporating the full range of customer, operational and touchpoint data to truly represent the customer journey

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Analytic Partners named a leader in The Forrester Wave™:
Marketing Measurement And Optimization Solutions, Q1 2022

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Adaptive Platform

Adaptive Platform

Our Commercial Decisioning Platform, GPS Enterprise, measures and analyzes a wide array of marketing, business and external data.

Always on, always learning, always delivering. The platform adapts to your unique needs to deliver.

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We Help Global Brands Maximize Success with Impactful Marketing Decisions

“We’ve established a long runway of high confidence in our ROI from marketing.”
Mallory Fetters Cox, Senior Director, Marketing
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Resource

The Marketer’s Guide to Survive (even thrive) in 2023

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Resource

Brand marketing drives sales, ROI and even performance campaigns. Don’t cut it!

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Resource

How brands are missing out on an improved 30% ROI for their advertising spend.

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Blog Post

7 Hidden Costs of In-Housing Marketing Measurement

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Resource

Brand marketing drives sales, ROI and even performance campaigns. Don’t cut it!

Read the resource
Resource

How brands are missing out on an improved 30% ROI for their advertising spend.

Read the resource
Blog Post

7 Hidden Costs of In-Housing Marketing Measurement

Read the blog post
View all Resources
Transforming Marketing Decisions since 2000

Transforming Marketing Decisions Since 2000

Our talented, knowledgeable team are passionate about helping businesses use data for impactful marketing decision making.

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