ROI Genome Intelligence Report – The Rules of Recession-Proofing

While brands might be tempted by austerity measures as signs of recession loom, slashing budgets is not the answer.

Download your copy of the report and start building – or defending – your investment strategy to steer your business through 2023…

• The five factors that have contributed the most success to the world’s top brands during similar periods of economic turmoil.
• The measurable consequences of either increasing or cutting marketing spend.
• Learn from other brands’ mistakes, such as over-focus on short-term ROI.
• How to split investment between short term performance campaigns and brand marketing.