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whitepaper
2024 Gartner Market Guide

A Guide to Driving Brand Impact and Sales Growth with Retail Media

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Forrester TEI Study

Discover the Impact of Commercial Analytics

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From Data Crisis to Clarity

Attribution: Is It Doing More Harm Than Good?

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Build vs. Buy: The Cost of In-Housing your MMM Program

Build vs Buy: The Pros & Cons of In-Housing to Elevate your MMM Program

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Calibrating with Chaos Whitepaper

Calibrating with Chaos

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CFO CMO Strategy Guide

CFO and CMO Strategy Guide: A Collaboration to Drive Growth

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Analytic-Partners-Generative-AI

Generative AI in Marketing Measurement & Optimization

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Commercial Analytics Goes Beyond Report Card ROI Analysis To Provide Dynamic, Forward-Looking Decisioning

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Analytic Partners Named Leader In Forrester Wave 2023

Analytic Partners Recognized As A Leader in The Forrester Wave™: Marketing Measurement & Optimization, Q3 2023

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The Future of Measurement is Commercial

Commercial Intelligence Overview

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Better, faster, more profitable decisions with commercial intelligence whitepaper

Make Better, Faster, More Profitable Decisions With Commercial Intelligence

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Brand impact solutions

Brand Impact: Quantify the Monetary Impact of Brand on Business Performance

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From data to insight the outlook for marketing analytics by winterberry group

From Data to Insights: The Outlook for Marketing Analytics

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Webinar image with Nancy Smith

Views From the Front Line: The Top Marketing Investment Tactics for 2023

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Don’t React, Adapt: How Analytics Can Help Organizations Thrive Amid Uncertainty

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Commercial Analytics: Measurement Evolved

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Gartner Report 2022 logo

Turn Challenges into Opportunities: The Power of Trendspotting in Data and Analytics

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Ad Age and Analytic Partners – The Advertising Evolution: Trends, Truths and Taking Action

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Watch the Video – Maximize Growth Opportunities With Customer Obsession

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Watch the Video – Uncovering Opportunities for Growth

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Marketing Week Panel Discussion: The Greatest Charts of All Time

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Michaels and Analytic Partners at Ad Age Next: Retail – From Brand Building to Brand Transformation

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The Future of Measurement in a Cookie-Less World: The 4 Things Business Leaders Should Remember

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20 Insights For 20 Years E-book

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Growth In The face of Disruption: Understanding the Evolving Drivers of Business Performance

Analytic Partners and Adweek: Growth in the Face of Disruption

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Talking Long Term: How Today’s Consumer Behavior Changes will Affect the Future

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Ritson Smorgasbord talking about long term vs short term

A Taste of Mark Ritson’s Smorgasbord: Long Term vs Short Term

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Justine O'Neill talking about measurement issues

Video: Has 2020 Ripped Up Your Measurement “Menu”?

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Mark Ritson’s Smorgasbord: The 7 Things Marketers Should Prioritize Now

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Mastering the elements of good measurement

Live, Fast, Agile, Forward – Mastering the Elements of Good Measurement

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Webinar Highlights, preparing for the data apocalypse

Webinar Highlights: Preparing for the Data Apocalypse

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Watch The Video – Preparing for the Data Apocalypse

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Watch the Video – Scenario Plan for Future Success

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I-COM White Paper: Current Issues in Attribution & How to Overcome Them

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Video: Life is Like a Box of Chocolates, Marketing Shouldn’t Be.

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Measurement Through Uncertainty: Advanced Analytics and Covid-19

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Watch the Video – Future-Proofing Your Brand: Planning for What’s Next

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Watch Video – Future-Proofing Your Market Position: Rethinking Marketing Strategy in Turbulent Times

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Measuring what matters, recommendations from Analytic Partners and Pinterest

Pinterest: Measuring What Matters

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