Whitepaper

Discover the Impact of Commercial Analytics

Analytic Partners elevates measurement beyond MMM, empowering brands with a commercial view for forward-looking decisioning. Learn more and calculate your potential ROI with our 2024 commissioned Forrester Consulting Total Economic Impact ™ (TEI) study.*

Maximize your ROI

495

Return on Investment

Increase in Speed to Marketing Efficiency

Increase in Revenue Performance

*A commissioned study conducted by Forrester Consulting on behalf of Analytic Partners, September, 2024. Results are based on a composite organization.

Holistic Insights for Enhanced Performance

See at a glance how brands are using intelligence derived from our core commercial mix model, marketing expertise and GPS-Enterprise analytics platform to drive revenue, increase overall efficiency and support cross-functional collaboration. The result? A commercial view for forward-looking decisioning that increase sales, market share and many other key performance indicators.

View the Infographic

“We’ve more than doubled the size of our business.”**

Significant ROI. Accelerated speed to marketing efficiency. Increased revenue performance through Commercial Analytics.

Read a full exploration of the business benefits enabled by Analytic Partners in this comprehensive study.

Download the Study

$11.6M

New present value

Greater marketing spend efficiency

months

Payback

source

Recognized As A Leader in Marketing Measurement & Optimization

Top ranked in Current Offering
Top ranked in Strategy

Analytic Partners is a Leader in The Forrester Wave™: Marketing
Measurement & Optimization, Q3 2023 Report

The Forrester Wave™ report

We’ve seen incredible growth from the decisions we’ve made. We’ve more than doubled the size of our business, and we’re set for continued growth as Analytic Partners has guided us in developing a roadmap for what’s possible

CPG

Analytic Partners contributes a lot of credibility for us to act on results…and embolden us to make bigger shifts in terms of how we allocate our funding.

CPG

We used to have to wait five to six months to get insights to make big strategic changes. Now we have a good monthly cadence that allows us to make small, continuous tweaks to our strategy.

Hospitality

We have found them to be spectacular partners, excellent service, very responsive. They feel like an extension of our team. They are fully invested in our business and wanting to drive it forward and meet our objectives

Retail