ROI Genome Intelligence Report: Uncovering Growth Opportunities
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From adapting to new regulations, to striking the right balance of short-term wins and long-term sustainable growth, how can brands harness data-driven decisioning and advanced analytics to thrive in 2021 and beyond? At ARF’s DataxScience SVP Mike Menkes discussed how it comes down to a building out smart, iterative approaches to business goals that are based in holistic measurement practices.
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