ROI Genome Report: Omnichannel and a Brave New World

ROI Genome Intelligence Report: Omnichannel and a Brave New World, takes a closer look at what business leaders need to know as they plan for the future. Consumer behaviors are changing at a previously unfathomable pace. This is especially true when looking at the blurring lines between on- and offline and the concepts of omnichannel marketing and “omnishopping.” How can businesses adapt in order to keep up?

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Download the full report to learn:
How do in-store experiences impact online shopping?
What macro factors have impacted and will continue to impact these online/offline relationships?
What role does a channel like Amazon play in the new consumer journey?
How can leaders adapt and evolve strategies in this changing world in order to thrive?
How can marketers gain a more holistic view of omnichannel impact?

Discover how you can maximize the value of analytics to drive growth and strengthen customer relationships.