




Financial Services
Commercial Analytics empowers banking, insurance, payment services, and asset management businesses to identify what truly attracts customers and grows accounts. By quantifying the halo effects of diverse marketing programs with advanced modeling, financial institutions can see how one initiative affects results across channels and KPIs, revealing hidden value and guiding more effective investment decisions.
Contact Us18.2%
growth in Financial Services digital ad spending 2024, second fastest growing vertical
2x
Video advertising’s long-term impact vs non-video media
90%
higher ROI delivered by integrated brand and performance strategy vs performance only
Unlock Portfolio Growth with Commercial Analytics
Grounded in Science,
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Tap into thought leadership from the undisputed leader in Commercial Intelligence. Informed by our proprietary intelligence, ROI Genome, we deliver actionable insights that cut through the noise to provide the insights you need from experts you can trust.
Say goodbye to outdated measurement.
Say hello to Commercial Intelligence.
With your vision and our expertise combined, your brand’s potential is unlimited. Contact us to learn more about Analytic Partners, schedule a consultation, or get answers to your most pressing questions.


