Pinterest: Measuring What Matters
Marketing mix modeling can help brands get smarter about future media investments. But to get meaningful results, brands have to measure the right inputs and relationships.
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- Make future-ready, more profitable decisions with holistic insights, scenario planning, and intelligence.
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- Demystify the impact of brand marketing affects KPIs to balance brand and performance budgets.
- Understand how price impacts purchasing behavior to set smarter pricing strategies and drive sustainable growth.
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Analytic Partners Recognized As A Leader in The Forrester Wave™: Marketing Measurement & Optimization, Q3 2023