Goodbye Marketing Performance Measurement; Hello Commercial Intelligence

Comprehensive decision-making that considers the entire business.

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Our impact

Longstanding Partnerships

Longstanding partnerships

We are true partners with our customers and understand the ins and outs of their business focused on long-term success.

2023 Forrester Wave 2023

Award-winning

A Forrester Wave Leader in 2023 for Marketing Measurement and Optimization Solutions.

Our Value

Our value

1:60 is the value we create for our customers. For every dollar spent, they see $60 in value.

Our leaders are the best in the industry

Nancy Smith, President and CEO at Analytic Partners

Nancy Smith

President and CEO

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Omar Dennis

Omar Dennis

Chief Strategy Officer

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Maggie Merklin, Chief Client Officer at Analytic Partners

Maggie Merklin

Chief Customer Officer

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Hong Jin

Hong Jin

Chief Science Officer

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Alexis Terrazas-Perez, Analytic Partners' chief people officer

Alexis Terrazas-Perez

Chief People Officer

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Jack McClunn

Jack McClunn

Chief Financial Officer

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Peter Kutrubis

Peter Kutrubis

SVP – Technology, Security & Compliance

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Luis Vacanti

Luis Vacanti

Chief Legal Officer

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Transforming commercial decisions since 2000

Team at a conference

Our talented, knowledgeable team is passionate about helping businesses use data for impactful marketing decision-making. Together we are driven by a common goal: our teams are data-obsessed, future-driven, and always curious.

Our offices

We are a globally distributed enterprise working across the Americas, Europe, Asia, and Australia.

Newsroom

Analytic Partners Acquires Analyx

Analytic Partners Strengthens Market Position and Enhances Customer Solutions with Analyx Acquisition

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Gartner Recognizes Analytic Partners A Leader in Magic Quadrant for MMM Solutions

Analytic Partners Recognized as a Leader in Inaugural Gartner® Magic Quadrant™ for Marketing Mix Modeling Solutions

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Visa and Analytic Partners Partnership

Visa and Analytic Partners Announce Multi-Year Deal to Transform Commercial Analytics for Merchants and Brands

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