Leadership / Talent Archives | Analytic Partners – Marketing Measurement and Commercial Analytics Solutions

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- Commercial Analytics
  Make future-ready, more profitable decisions with holistic insights, scenario planning, and intelligence.
- Marketing Mix Modeling
  Level up your MMM with models that integrate external factors to enable forward-looking decisioning.
- Agile Learning
  Design, execute, and measure key business experiments with our fully integrated test and learn the solution.
- Brand Impact
  Demystify the impact of brand marketing affects KPIs to balance brand and performance budgets.
- Pricing Optimization
  Understand how price impacts purchasing behavior to set smarter pricing strategies and drive sustainable growth.
- Customer Segmentation
  Create refined, actionable customer segments that transcend surface-level demographics and data.
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Gartner® Recognizes Analytic Partners as a Leader
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Analytic Partners Recognized As A Leader in The Forrester Wave™: Marketing Measurement & Optimization, Q3 2023
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See All Solutions
Commercial Analytics
Make future-ready, more profitable decisions with holistic insights, scenario planning, and intelligence.
Marketing Mix Modeling
Level up your MMM with models that integrate external factors to enable forward-looking decisioning.
Agile Learning
Design, execute, and measure key business experiments with our fully integrated test and learn the solution.
Brand Impact
Demystify the impact of brand marketing affects KPIs to balance brand and performance budgets.
Pricing Optimization
Understand how price impacts purchasing behavior to set smarter pricing strategies and drive sustainable growth.
Customer Segmentation
Create refined, actionable customer segments that transcend surface-level demographics and data.

By Industry

By Role

By Industry

By Role

Tina Moffett and Jason McNellis Join Analytic Partners to Drive Commercial Analytics Growth

With a Combined 40+ Years of Experience, Industry Leaders Moffett and McNellis Bring Unmatched Thought Leadership and Expertise to Analytic Partners

Analytic Partners names Luis Vacanti as Chief Legal Officer

Analytic Partners has announced the promotion of Luis Vacanti to Chief Legal Officer. Vacanti joined Analytic Partners in 2022 as the General Counsel.

Analytic Partners Names Jack McClunn as Chief Financial Officer, Bringing More Than 20 Years of Experience in Strategic Financial Leadership

With more than 20 years of financial experience as a CFO, McClunn will focus on long-term value creation at Analytic Partners.

Analytic Partners Names Sterling CEO Joshua Peirez to Board of Directors

Analytic Partners, the leader in Commercial Analytics, announced today the appointment of Josh Peirez, CEO of Sterling, a leading global provider of background screening and identity services, to its board of directors.

Analytic Partners Welcomes SiriusXM Chief Marketing Officer and Former IHS Markit Executive Vice President to Its Board of Directors

Analytic Partners Appoints Luis Vacanti as General Counsel

Analytic Partners, the leader in commercial mix analytics, has appointed Luis Vacanti as General Counsel.

Maren Seitz Appointed As Head of DACH at Analytic Partners

Analytic Partners Placed Highest for Ability to Execute and Furthest for Completeness of Vision 

Analytic Partners Promotes Maggie Merklin to Chief Client Officer

A Vital Report for CMOs and CFOs Determined to Leverage Data for Improved Performance

Konstantinos Spetsaris Joins Analytic Partners as Senior Vice President

Analytic Partners celebrates 25 years with a new website announcing a renewed push to elevate MMM and MTA measurement programs to deliver Commercial Intelligence.

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