Business dynamics might be constantly changing but planning for success is still possible. Watch the recording of this Masterclass session on the second day of Brandweek 2022 to explore how some of today’s leading brands have used a holistic management program to plan for success and maximize business impact – and how you can do the same. From balancing short-term wins with long-term growth, to futureproofing strategy, an uncertain future is still one you can plan for, if you have the right tools.
Want to learn more about planning for economic uncertainty and protecting marketing budgets from austerity measures?
