COVID-19 Toolkit

Whether you’re positioned well in the current climate or facing the headwinds of change, Analytic Partners has the resources you need to navigate these turbulent times.

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REPORT

Forrester Report: “The 2020 COVID-19 Crisis Will Stun US Marketing”

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REPORT

ROI Genome Report: Future-Proof Your Brand: Marketing Through Crisis and Beyond

A look into how leaders should be planning for the future in the midst of the present disruptive moment.

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BLOG

The COVID-19 Crisis Will Cost CMOs in a Big Way, But Leaders Can Prepare

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Measurement Through Uncertainty: Advanced Analytics and Covid-19

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Webinar

One Step Ahead: Planning for What's Next

Watch the latest webinar in our "Future-Proof Your Brand" series, where we take a deep dive into our ROI Genome research to share insights into the factors at play for brands standing on the edge of the new normal.

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Blog

How to Adapt Your Marketing in a Crisis and Beyond

We leveraged nearly 2 decades of collected insights to illustrate how companies should plan for the future in the present disruptive moment. Here's what we found.

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Blog

Don’t Guess, Test: Use Data To Evolve For A Changed World

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AP in the News: Measure Twice, Cut What?

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Webinar

Future-Proofing Your Market Position: Rethinking Marketing Strategy in Turbulent Times

In this webinar, we take a deep dive into how brands should be planning, both in the present disruptive moment and for the future.

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News

AP in the News: How the Coronavirus Pandemic Impacts Marketing Strategy

GM of Americas Kathy Bachmann recently sat down with Paul Talbot at Forbes to discuss the impact of the current pandemic on marketing strategy. Read on for an excerpt from the conversation.

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news

AP in the News: Don’t Panic – Adapt to Strengthen Your Brand for a Recession

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Coronavirus: Minimize Risk and Plan

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